Porterův model poskytovatelů mobilních telekomunikačních služeb

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Lepeška, Stanislav

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Vysoká škola báňská - Technická univerzita Ostrava

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Abstract

On the Czech market space operates several mobile providers, who provide very similar services to retail customers. These operates move in a very competitive environment, where active rivalry between operators brings benefits for their customers. But it also puts the managers of these companies of high demands on the assessment of the risks of doing business in this area. This degrese work endeavours analyze and interpret competition threats and pressures in this surroundings by porter's five forces model, but also other manager methods.

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Import 04/07/2011

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Porter's five forces model, competition, mobile provider

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