Implementation of Strategy Through Balanced Scorecard Method

dc.contributor.advisorStanovská, Kateřina
dc.contributor.authorKharroubi, Daniela
dc.contributor.refereeStaňková, Štěpánka
dc.date.accepted2019-05-28
dc.date.accessioned2019-06-26T04:23:05Z
dc.date.available2019-06-26T04:23:05Z
dc.date.issued2019
dc.description.abstractThe aim of this diploma thesis is to prepare a complex strategic analysis, to formulate a suitable strategy and to propose the Balanced Scorecard for a selected company. Subsequent to that, a plan will be suggested for the implementation of strategy through BSC method and will be provided with suggestions for improvement.en
dc.description.abstractCílem této diplomové práce je připravit komplexní strategickou analýzu, zformulovat vhodnou strategii a navrhnout Balanced Scorecard pro danou firmu. Kromě toho následující práce obsahuje návrh plánu pro implementaci strategie prostřednictvím metody BSC a jsou v ní poskytnuty návrhy pro zlepšení.cs
dc.description.department115 - Katedra managementucs
dc.description.resultvýborněcs
dc.format.extent3265414 bytes
dc.format.mimetypeapplication/pdf
dc.identifier.otherOSD002
dc.identifier.senderS2751
dc.identifier.thesisKHA0008_EKF_N6208_6208T037_2019
dc.identifier.urihttp://hdl.handle.net/10084/135470
dc.language.isoen
dc.publisherVysoká škola báňská - Technická univerzita Ostravacs
dc.rights.accessopenAccess
dc.subjectStrategyen
dc.subjectstrategic managementen
dc.subjectKey Performance Indicatorsen
dc.subjectstrategic objectivesen
dc.subjectBalanced Scorecard.en
dc.subjectStrategiecs
dc.subjectstrategický managementcs
dc.subjectKey Performance Indicatorscs
dc.subjectstrategické cílecs
dc.subjectBalanced Scorecard.cs
dc.thesis.degree-branchManagementcs
dc.thesis.degree-grantorVysoká škola báňská - Technická univerzita Ostrava. Ekonomická fakultacs
dc.thesis.degree-levelMagisterský studijní programcs
dc.thesis.degree-nameIng.
dc.thesis.degree-programEkonomika a managementcs
dc.titleImplementation of Strategy Through Balanced Scorecard Methoden
dc.title.alternativeImplementace strategie prostřednictvím metody Balanced Scorecardcs
dc.typeDiplomová prácecs

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