Analýza managementu sportovního zařízení STARS Třinec

Abstract

Bachelor thesis deals with management analysis of sports facility STARS Třinec. The aim of the bachelor's thesis is to propose measures or solutions leading to more efficient operation and further growth of this facility. In the first part of this work, we have theoretically explained the basic terms that we will use in the practical part of this work. The second, the practical part contains a description of Třinec city and of the whole STARS Třinec facility. The data were collected using three research methods such as interview, a questionnaire and a SWOT analysis. From the results of this analysis, four measures were implemented, which fulfilled the aim of the bachelor thesis.